Hire? Or Do-It-Yourself?
Search engine optimization (SEO) services can be expensive. Worse yet, optimizing your website is not a one-time project - it is an on-going process. Search engine optimization is not magic, or some kind of virtual voo-doo, it is a solid practice of proven practices and techniques. Making the decision to hire out your optimization needs can be a tricky one.

Should You Hire a Website Optimization Company?
Many website owners are not sure of -
…whether or not they should hire an optimization firm for their website needs, or if they should do their own SEO.
…what they should ask or know about website optimization while searching for a company.
…what they should expect from an optimization service.
…if results from SEO services are guaranteed.
…if they really need an optimization service.
…if they will be left with an optimization plan to follow after the company is completed with their project.
If any of these questions have been weighing on your mind, please feel free to take a minute to read some articles pertaining to these topics from authority sites on the internet. These articles have helped many website owners make decisions about the needs of their website. (note: each of these articles will open in a new window/tab for easier viewing)
Website Visibility - Get Your Website Noticed:
“Dear StartupNation : I’ve built a darned nice website for my new business that cost us a few bucks. But sometimes I still feel like we’re almost invisible. How can I pull more traffic and prospects? I’d like to see better results from our internet investment!” Read More….
“Finding and hiring an outside firm or consultant for your SEO can be daunting. In today’s marketplace, a professional search optimizer is a combination of copywriter, web designer, product designer, developer, marketer, advertiser, analyst and entrepreneur. It can be hard to find someone with these qualifications, and if you’re running a business, you may not have the time.So how do you determine if a firm is selling search marketing snake oil?” Read More….
“Optimizing your web site to achieve higher placement in search engine listings can help increase visits to your site and grow your customer base. While this is a process that you can learn, in some cases it might make most sense to hire a reputable search engine optimization (SEO) firm.” Read More….
Are You Ready to Hire a Search Optimization Service?
“Many companies are becoming interested in hiring search engine optimization firms. Unfortunately, a number of these companies become interested in search engine optimization for the wrong reasons. Some also have unrealistic expectations. This article should help your company to determine whether you are ready to hire a search engine optimization firm.” Read More….
Does Google Recommend Working With Companies That Offer to Make My Site Google-Friendly?
“SEO is an abbreviation for “search engine optimizer.” Many SEOs and other agencies and consultants provide useful services for website owners, from writing copy to giving advice on site architecture and helping to find relevant directories to which a site can be submitted. However, a few unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to unfairly manipulate search engine results.” Read More….
Feel free to allow WebsitesInCrisis.com to offer you a free website assessment.If you prefer to optimize your website yourself, and need some guidance, we highly recommend Aaron Wall’s SEO Book.If you have any questions about these articles, or about search engine optimization in general, please contact us. We’ll be glad to help!
Meet Jennifer Ledbetter - the Lead SEO for WebsitesInCrisis.com

